Robert Dixon

"Disrupt or be disrupted: Embracing generative AI."

Robert is a seasoned business leader and respected academic. He excels in strategic management, specialising in AI applications for business.

With 25 years’ experience in both SMEs and blue-chip firms, and over a decade in MBA education, Robert merges theory with practice, delivering cutting-edge insights and preparing both professionals and senior executives for the AI revolution.

Robert is Unit Leader of the Strategic Management MBA Programme at
Manchester Metropolitan University. He is co-founder of Dixon Humphreys – AI Capability Partners: Consultancy and Training, founder of DixonSpace Enterprise and Innovation Centre in Greater Manchester, and co-founder of

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Watch Robert's TEDx Talk